The NHL has unveiled the official NHL fan page on Facebook now. The NHL's new presence on Facebook is part of the League's broader to make it convenient for fans to find and interact with NHL content, and have more control and flexibility over sharing NHL content with their friends. The NHL designed its Facebook page to be fun, interactive and viral. As a result, the NHL Facebook page features a variety of virtual gifts such as NHL jerseys; NHL video; NHL polls; feeds to the best NHL content on Twitter, message boards and leading blogs; links to NHL team Facebook pages and much more.
"The NHL's goal is to make sure that fan passion is served on all platforms," said Perry Cooper, NHL Senior Vice President, Digital Media and NHL Direct. "We have recognized that social networks are a pervasive part of consumer life, and the development of the NHL's Facebook page is an important part of our direct response to this trend."
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